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Waterscan and Greene King Commended For Economic Sustainability

Footprint awards audience

Waterscan and client Greene King were delighted to beat off stiff competition to be announced as the winners of the ‘Economic Sustainability’ Footprint Award 2018.

Since 2010, the annual Footprint Awards have been the barometer for sustainability and responsible business practice in the foodservice and hospitality sector. They recognise the sustainability work that organisations are doing for the benefit of themselves, their community and the industry at large, while celebrating initiative and innovation, commercial imagination and endeavour.

Today, the pillars of sustainability and responsible business are accepted as clear principles in organisations up and down the supply chain, but the goal posts move constantly. When it comes to water this has never been more apparent. The deregulation of the market just over a year ago is shining a previously unseen spotlight on companies’ water footprints.

Leading pub company and brewer Greene King’s business model is one of partnership, collaboration and innovation. When approached by Waterscan with a revolutionary new route to water supply, they were keen to explore the mechanics and give the idea full consideration. Being recognised as an organisation that is committed to pioneering the way forward within their industry, the concept of water self-supply aligned perfectly with Greene King’s business strategy offering an opportunity to further innovate with their water management. The key aim was to enable the company to continue reducing the water it uses in its operations, primarily through accurate and correct water data whilst achieving best market price.

Greene King was the first of 1.2 million eligible organisat

ions to apply for and obtain a water self-supply licence; a proactive approach to the water market overhaul which protected the company from some of the market teething issues and generated significant benefits.

Since commencing self-supply, Greene Kinghas saved in excess of 140,000m3 of water. This equates to 384.32m3 per day in consumption savings: the equivalent of 676,313 pints. Further benefits being realised are site level engagement which is driving efficiency and improved savings, greater control over supply and a single point of contact across its entire estate leading to exceptional customer service.

Claire Yeates, Director at Waterscan said: “Interest in self-supply has been growing beyond expectation. The interaction from Ofwat and MOSL with the self-supply community has been excellent and has helped to ensure all water users in this group are having their voices heard; pushing their agenda and thoughts on market development. The award win is excellent recognition for the team at Greene King on their first year achievements.”